Programme 2020

28-29 April 2020; Milan, Italy

07:40 - 08:40

Registration & Refreshments

08:40 - 08:50

Chair's Opening Remarks

08:50 - 09:25 - Keynote

Innovation & Technology

Founding the AromaLab: Conceiving Novel Technologies and Developing Innovative Products

Furio Suggi Liverani, Director Research & Innovation & Chief Technology Officer, illycaffè

  • Full session abstract TBC

09:25 - 10:00 - Keynote

Consumer Insights & Marketing

Successfully Communicating Healthy Branding across your Organisation and Products

  • What must you consider when developing a consistent visual brand of health among your products?
  • Why are consumers giving increasingly more credence to growing a natural corporate image
  • How can you strike a balance with being non-GMO but still meeting the standard, quality and health claims which are integral to your product?
  • Adding product value: innovative methods to promote nutrition, health, and wellness

10:05 - 10:40 - Case Studies

Innovation & Technology

Better For You Products in the Bakery Industry

Johan Sanders, Chief Product Officer, Dawn Foods Global

  • Full session abstract TBC

R&D & Formulation

The Relaunch of Special Blends: Writing a Story on Senses by Using History, Culture, Habits and Feelings

  • Full session abstract TBC

10:40 - 11:30

iSolve Meetings & Networking Refreshments

11:30 - 12:05 - Solution Spotlights

Innovation & Technology

Safeguarding Compliance and Traceability to Accelerate Innovation

  • Today’s industry challenges
  • End-to-end integration is critical for any organisation that seeks to optimise operations
  • Traceability and compliance related questions - from customers or regulators - are simplified when data is connected end-to-end
  • Easy access to track and trace data reduces the response time for both customer and regulatory inquiries while getting products to market faster

R&D & Formulation

Fortifying your Products with Plant Proteins

  • Going beyond nutrition: utilising protein to optimize product quality and shelf life
  • Comparing protein benefit, functionality, and price
  • Progressing through the protein lifecycle: identifying when the timing is right

12:10 - 12:45 - Case Studies

Innovation & Technology

Session Title TBC (Alberts)

Glenn Mathijssen, Co-Founder & Co-CEO, Alberts

  • Full session abstract TBC

R&D & Formulation

How can you Keep it Natural Without Compromising your Product Identity?

  • What are some of the latest solutions for achieving a cleaner label
  • Initial stages of development are crucial to effectively avoiding the use of artificial flavours, colourings etc. or additives and supplements
  • How replacing legacy formulations for established or new products can open the window to a new set of consumers

12:45 - 13:45

Networking Lunch

13:45 - 14:20 - Solution Spotlights

Innovation & Technology

"Food Complexity? What is the Solution?”

  • Food is becoming more and more complex and functional
  • What is the impact on NPDI processes
  • What’s the added value of a PLM solution
  • What customers say

R&D & Formulation

How can you Contain the Cost of R&D amongst Pressure to Develop New Products and Formulations?

  • Why is it imperative to find the balance between the maintenance of quality standards and market pressures to reformulate?
  • Optimising R&D efforts by translating consumer insight into actionable information with regards to procuring the right ingredients at the right time

14:25 - 15:00 - Case Studies

Innovation & Technology

Wholefood Wonders: A Healthy, Completely Natural Portfolio of Snack Bars

Jamie Combs, Founder & Managing Director, Natural Balance Foods

  • Full session abstract TBC

R&D & Formulation

Using Local Pioneers to Launch High Quality, Artisanal Products to Consumers on the Shelf

Cecilie Wiingaard, Marketing Manager, Lantmännen Unibake DK Fresh

  • Full session abstract TBC

15:00 - 15:50

iSolve Meetings & Networking Refreshments

15:50 - 16:25 - Solution Spotlights

Innovation & Technology

From Concept to Commercialisation: How can you Streamline the Innovation Process?

  • How can you translate design ideas and principles into viable and successful product launches?
  • What are the key factors in optimising the chances of a breakthrough first-time product launch without sacrificing time, investment and resources?
  • What have the past few years shown us in terms of new product launches and the unparalleled success of new innovative food companies with smaller R&D and Innovation teams and capabilities?
  • What are the key factors to decide to avoid falling into the pitfall of the dreaded 80% fail rate of first time product launches across the food industry?

R&D & Formulation

Replacing Sugar and Sodium: The Art and Science of Substitution

  • Leveraging your nutrition team: How can they advise you on sugar and sodium reduction for R&D?
  • Investigating the results of sodium replacement trials
  • Capitalising on new replacement technologies to improve functionality

16:30 - 17:05 - Case Studies

Innovation & Technology

Creating the First Non-Alcoholic Spirit Truly Resembling a Fine Spirit

Erika Ollén, Co-Founder, Gnista Spirits

  • Full session abstract TBC

R&D & Formulation

Achieving a Clean Label through Novel Ingredients

  • Discover some of the latest solutions for achieving a cleaner label
  • Initial stages of development are crucial to effectively avoiding the use of artificial flavours, colourings etc. or additives and supplements
  • How replacing legacy formulations for established or new products can open the window to a new set of consumers

17:10 - 17:55 - Panel Discussion

Consumer Insights & Marketing

How can Consumer Insights be Translated into a Successful Product Launch?

  • Full session abstract TBC

17:55 - 18:00

Chair's Closing Remarks

18:00 - 19:00

Evening Drinks Reception

08:45 - 08:50

Registration & Refreshments

Chair's Opening Remarks

08:50 - 09:25 - Keynote

R&D & Formulation

How to Improve the Health of Fragile Targets through Nutrition

Fabrizio Gavelli, General Manager Specialized Nutrition South Europe, Danone

  • Full session abstract TBC

09:25 - 10:00 - Keynote

Consumer Insights & Marketing

How can you Establish and Increase your Appeal and Innovation in Emerging Markets?

  • Showcasing methods to overcome cultural difference when looking to expand your product appeal
  • Tapping into the burgeoning middle classes in emerging markets across the globe
  • Effectively marketing and appealing to global consumers by understanding the differing demographics

10:05 - 10:40 - Solution Spotlights

Innovation & Technology

Refining the Innovation Process - Decreasing Time to Market

  • Proven strategies to streamline the innovation process and cut down time and expense
  • R&D, Innovation and Marketing: determining the process and setting goals
  • Internal conflict management: solving the issues in front of you and those that may arise during the ideation and implementation process

R&D & Formulation

Striking the Balance: How can Taste and Nutrition Combine for your Next Product?

  • Why a clean label does not need to result in sacrificing taste or quality
  • Advances in areas such as cold-processing can allow you to avoid using artificial substances
  • How can malnutrition, obesity, and other food-related health problems be combated through changes in nutritional habits?

10:40 - 11:30

iSolve Meetings & Networking Refreshments

11:30 - 12:05 - Case Studies

Innovation & Technology

Croffee - a Cereal Bar with the Caffeine of an Espresso Coffee

Sandra Veludo, Marketing Director, Delta Cafés

  • Full session abstract TBC

Consumer Insights & Marketing

Maximising the Potential of Increased Consumer Power

  • Increased consumer power is here to stay and looks set to grow within the food and beverage industry
  • How can you turn consumers into advocates for your brand and build brand loyalty?
  • Exploring proactive methods to align your products to the shifting consumer demand rather than being reactionary

12:10 - 12:45 - Case Studies

Innovation & Technology

Löfbergs Cold Servings – the Development of a Cold Coffee Concept for the Foodservice Industry

Leif Sjöblom, Country Manager, Business Development OOH, Löfbergs Lila AB

The Löfbergs Cold Servings concept is going beyond the raw-material-product.

It is a trully holistic approach where all the parts ”cooperate”. The result is great tasting and served cold coffee beverages - an enjoyment for the guests!”

How did Löfbergs go about to develop its cold servings concept, what are the bits and pieces and what is the outcome for the foodservice operator as well as the guests.

A coffee concept for the future! – COLD!

Consumer Insights & Marketing

Millennials in Mass-Market Brand Creation – DayUp Case Study

Bartosz Poniklo, Marketing Director, Arteta Sp. z o.o.

  • Wining marketing-mix
  • Key insights
  • Why DayUp?
  • From social media to mass media (road from niche to mass market)
  • Disrupted categories

12:45 - 13:45

Networking Lunch

13:45 - 14:20 - Case Studies

R&D & Formulation

Why could Scientifically Enhancing the Shelf-Life of your Product Save you Time, Cost and Strengthen your Brand Positioning?

  • How can scientifically enhancing the properties of your product reveal secrets into growing your shelf-life capacity?
  • Case study: how has this been achieved naturally without artificial preservatives?

Consumer Insights & Marketing

The Cultural Challenge: Why must you Revitalize your Innovation and Stay Relevant in the Face of a Longstanding Legacy?

  • Though companies and products have been around for multiple decades, now there is more of a need than ever before to align your innovation with the demands of consumers
  • How can you change internal NPD processes to bring them in line with the demands of millennials?
  • How do you successfully transform a longstanding innovation culture?

14:25 - 15:00 - Case Studies

R&D & Formulation

How can you Contain the Cost of R&D amongst Pressure to Develop New Products and Formulations?

  • Why is it imperative to find the balance between the maintenance of quality standards and market pressures to reformulate?
  • Optimising R&D efforts by translating consumer insight into actionable information with regards to procuring the right ingredients at the right time

Consumer Insights & Marketing

Optimising Appeal on the Label while Meeting the Shifting Demands of the Regulatory Landscape

  • As the inclusion of nutritional information on food products becomes mandatory in Europe, what must you do to comply?
  • How to achieve simple labelling for your consumer base while meeting the changing regulatory demands
  • Key case study examples of effective and ineffective labelling in the food and beverage industry

15:05 - 15:40 - Keynote

R&D & Formulation

Oat-based Meat Alternative Innovations, the Importance of Clean Label in the Plant-based Protein Category and the Power of Nordic Ingredients

Maija Itkonen, CEO, Gold&Green Foods Ltd

  • Full session abstract TBC

15:40 - 16:15 - Keynote

Consumer Insights & Marketing

Successfully Communicating Healthy Branding across your Organisation and Products

  • What must you consider when developing a consistent visual brand of health among your products?
  • Why are consumers giving increasingly more credence to growing a natural corporate image
  • How can you strike a balance with being non-GMO but still meeting the standard, quality and health claims which are integral to your product?
  • Adding product value: innovative methods to promote nutrition, health, and wellness

16:15 - 16:25

Chair's Closing Remarks