Creative Confidence that Fosters Innovation through Customer Engagement

11 November 2020 13:50 - 14:20

The complex nature of innovation requires the development of adaptive systems as well as agility in operationalizing the processes to achieve growth objectives that drive market disruption.

  1. Creating new disruptive value networks.
  2. Reframing future value-based objectives specifically around consumer behaviour.
  3. Examining how big companies seek to create innovative business models that are both adaptive and resilient.
  4. Developing partnerships can drive faster growth
  5. Communicating and connecting with the consumer to create great new age experiences

Liliana Caimacan, Head of Global Innovation, Tata Global Beverages

Prof. Daniel Rukare, Professor of Practice, Hult International Business School